STEP 1: Prepare
To successfully recruit new families, a well-planned and robust pack program is crucial. Use the links here to complete your Pack’s annual “Ideal Year of Scouting” plan. Once your program is planned you can create a recruitment plan. Use the Idea Books below to work through your Fall recruitment plans.
Video Tutorial
BeAScout Leads & Applications Unit Guidebook for Online Registration Scouting.org Online Registration Resource page
Setting Up Your BeAScout Unit Pin
NOTE: The annual national registration fee is nonrefundable.
2023-2024 Everything to do with Registration Fees
Pack Operating Budget Template
New Member Coordinator Role
GGAC Recruiting Training Slide Deck
National Recruiting Webinar Library
Cub Scout Camping
And, there's more during the year with events like Pinewood Derby and Raingutter Regattas.
STEP 2: Invite
Successful recruitment happens when families have been invited to come. The most common response to “Why haven’t you joined Scouting” is “We’ve never been invited”. Many families see our posters, yard signs, and fliers but it does not equate to an invitation. Yes, they are important, but a personal invite is the most successful recruitment tool.
These templates fit our GGAC 2023 Cub Scout Flyers that are already in stock. By providing the information highlighted in yellow to your District Executive, they will print Flyers for you to distribute to your Elementary Schools.
GGAC Cub Scout Flyer
GGAC Cub Scout Flyer template
Find hi-res collateral and current imagery at the BSA Brand Center for download:
National Cub Scout Recruitment Brand Center
National Scouts BSA Recruitment Brand Center
Scouts BSA Cards
Parents . . . send email to friends. Share your unit fun and join opportunities on social media. Details in the next section.
2023 Program Guide
STEP 3: Promote
It is important to promote your recruitment events early and often. This requires that your recruitment events are scheduled with enough time to get the word out. Promotion of any recruitment should start 30 days before the event.
Peachjar is a program used by many schools for sharing ,non-school events.
Geofencing Tips
Cub Scout Social Media Images & Playbook
Scout BSA Social Media
Have a booth at Community, Church or School events.
STEP 4: Enroll
It is important to promote your recruitment events early and often. This requires that your recruitment events are scheduled with enough time to get the word out. Promotion of any recruitment should start 30 days before the event. Use the Promotional Back Dater in Step 1 to get the word out.
Download
Contact your District Executive for a sign up roster, and registration packets.
STEP 5: Engage
It is important to engage new families quickly and consistently from the time they sign up. New families want to hear from you, and are excited to start their Scouting adventure. Make sure they get connected with their den and receive personal invites to meetings and activities. Use these resources to consistently engage with new families.
Resources for New Families
Cub Onboarding Flyer -Editable & Fillable
Scoutbook – Parent Set Up Tutorial – Video link
Welcome New Cub Scout Family – English
Welcome New Cub Scout Family – Spanish
Family Talent Survey – Cub Scouts
Parent Talent Survey – Scouts BSA
STEP 6 Deliver
Now it’s time to Deliver the Promise. It is important that all the fun and adventure that new families were promised happens. Follow your annual program plan and calendar and ensure families are having fun. If you do this Scouts will continue in the program year after year and parents will lean in and volunteer. Membership recruitment is not an extra thing that should be done it is an essential to ensure growth and depth in your Scout unit.
Video Library
Additional GGAC Resources
Documents
Forms, Flyers, PowerPoint, Signs, etc.
Video Library
Video tutorials and recorded Webinars
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